Serious Jam
Squarespace Design, Collateral Design
DELIVERABLES:
Squarespace design
Upgrade to Squarespace 7.1
Custom email templates
Serious Jam creates delicious and unique preserves using locally sourced ingredients and the incredible imagination of its proprietress, Heidi Skoog.
The company’s website was feeling stale, having grown it’s DIY’d roots. Heidi was looking for something fresh to represent her ever-growing business. Something that felt exciting, unique, and full of movement. We decided to upgrade her to Squarespace 7.1 due to its extended design capabilities and easier to update interface.
Along with two matching email templates, our goals were to create a site that…
was spacious, quirky, and full of movement
has interactive elements that are far from cringe
featured tons of photos from Heidi’s photographer hubby Kern
functioned really well on mobile
SPACIOUS
〰️
QUIRKY
〰️
DYNAMIC
〰️
Bright
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SPACIOUS 〰️ QUIRKY 〰️ DYNAMIC 〰️ Bright 〰️
“From her fantastic design skills and wickedly efficient delivery, to her easy professionalism, to her hand-clapping joy at my "website inspiration" pins on Pinterest - everything about this process has been FUN! I felt taken care of and understood, even when I couldn’t quite articulate what I wanted. It felt collaborative and thoughtful and I’m so in love with the final website!
Annie is the type of designer that once your initial project is finished, you'll start to look around for another project for her to work on. I will happily recommend Gerway Design Studio to anyone who asks.”
– Heidi Skoog, Serious Jam
